Introduction Shayla Mitchell
Shayla Mitchell, born on September 14, 1987, in California, is a celebrated beauty influencer and entrepreneur best known by her online alias MakeupShayla. From a young age, Shayla was drawn to the world of beauty, though her mother initially discouraged her from wearing makeup, believing she was already beautiful. That early passion eventually blossomed into a full-fledged career when Shayla began sharing her makeup artistry on social media. She launched her YouTube channel in 2012, quickly gaining recognition for her flawless techniques, bold glam looks, and empowering tutorials.
Over the years, Shayla has built a massive following, with over 3 million Instagram followers and 750,000+ YouTube subscribers. Her influence extends beyond tutorials—she’s collaborated with major beauty brands like Maybelline and ColourPop, even launching her own product lines. Shayla’s content is known for its authenticity, confidence-boosting messages, and high production value, making her a trusted voice in the beauty community. She also hosts live tutorials on her platform @makeupshaylalive, where she connects directly with fans and shares her expertise in real time.

In her personal life, Shayla married her longtime partner Les in a picturesque destination wedding in Cabo San Lucas, Mexico, in April 2021. She splits her time between Los Angeles and New York City, reflecting her dynamic, bi-coastal lifestyle. Beyond beauty, Shayla is admired for her entrepreneurial spirit, her ability to inspire confidence in others, and her commitment to evolving her brand while staying true to her roots.
Who is Shayla Mitchell ?
Shayla Mitchell, widely known by her online persona MakeupShayla, is a prominent beauty influencer, makeup artist, and entrepreneur based in the United States. Born on September 14, 1987, in California, she rose to fame through her engaging makeup tutorials, product reviews, and empowering content across platforms like YouTube, Instagram, and TikTok.
She launched her YouTube channel in 2012, where she now has over 750,000 subscribers, and her Instagram following exceeds 2.8 million. Shayla is celebrated for her flawless glam looks, bold style, and collaborations with major beauty brands such as Maybelline, ColourPop, and Dose of Colors. She also hosts live tutorials on her platform @makeupshaylalive, offering real-time beauty tips and connecting with her audience.

Beyond beauty, Shayla is the founder of SZN10 Fitness, a brand that reflects her passion for wellness and lifestyle. In April 2021, she married her longtime partner Les in a stunning destination wedding in Cabo San Lucas, Mexico.
Shayla Mitchell wiki
Shayla Mitchell Biography
Shayla Mitchell, born on September 14, 1987, in California, USA, is a celebrated beauty influencer and makeup artist who rose to fame under the name MakeupShayla. From a young age, Shayla was fascinated by beauty and cosmetics, though her mother initially discouraged her from wearing makeup, believing she was already beautiful. That early curiosity eventually evolved into a full-fledged passion, leading Shayla to pursue a career in the beauty industry. She launched her YouTube channel in April 2012, where she began sharing makeup tutorials, product reviews, and beauty tips that quickly gained traction.
Over the years, Shayla has built a powerful digital presence, amassing over 3 million followers on Instagram and more than 750,000 subscribers on YouTube. Her content is known for its high-quality production, bold glam looks, and empowering tone. She frequently hosts live tutorials on her platform @makeupshaylalive, where she connects with fans in real time. Shayla has collaborated with major beauty brands such as Maybelline, ColourPop, and Dose of Colors, even launching her own product collections. Her influence extends beyond makeup—she’s also the founder of SZN10 Fitness, a brand that reflects her commitment to wellness and lifestyle.
In her personal life, Shayla married her longtime partner Les in a romantic destination wedding in Cabo San Lucas, Mexico, on April 16, 2021. She currently splits her time between Los Angeles and New York City, embodying a bi-coastal lifestyle that mirrors her dynamic career. Shayla’s journey from a makeup enthusiast to a global beauty icon is a testament to her creativity, resilience, and ability to inspire others through authenticity and artistry.
Shayla Mitchell’s social media accounts
Shayla Mitchell’s Childhood and Background
Shayla Mitchell, born on September 14, 1987, in California, USA, grew up with a natural curiosity for beauty and self-expression. From a young age, she was fascinated by makeup and hairstyling, often experimenting with looks in private. However, her mother initially discouraged her from wearing makeup, believing Shayla was already beautiful without it. This early restriction didn’t dampen her interest—it only deepened her desire to explore the world of beauty on her own terms.
Growing up in a modest household, Shayla didn’t have access to luxury beauty products or professional training. Instead, she taught herself through trial and error, watching others and practicing relentlessly. Her early experiences shaped her practical, relatable approach to makeup, which would later become a hallmark of her online persona. Shayla’s determination to master her craft was evident even before she had a platform to share it.
Though details about her formal education and family background remain private, Shayla’s early life was marked by a strong sense of independence and ambition. She didn’t initially set out to become a social media star—in fact, her original goal was to become a celebrity makeup artist. That dream led her to start her YouTube channel in April 2012, where she began posting tutorials and beauty tips that quickly resonated with viewers.
As her online presence grew, Shayla’s authenticity and skill set her apart. She wasn’t just showcasing makeup looks—she was teaching, empowering, and building a community. Her early struggles and self-taught background made her relatable to fans who saw themselves in her journey. Shayla’s rise wasn’t overnight; it was the result of years of quiet dedication and a deep love for the art of transformation.
Today, Shayla Mitchell is a household name in the beauty world, but her roots remain a vital part of her story. Her childhood passion, shaped by both encouragement and resistance, laid the foundation for a career built on creativity, resilience, and self-confidence. From a curious girl in California to a global beauty icon, Shayla’s background is a testament to the power of persistence and personal vision.
Shayla Mitchell’s Family
Parents
Shayla has not publicly revealed the names or professions of her mother or father.
However, she has mentioned that her mother played a significant role in shaping her early views on beauty—initially discouraging her from wearing makeup, believing she was already beautiful without it.
Siblings
There is no confirmed public information about Shayla having any siblings. She has kept this part of her personal life private.
Marital Life
Shayla is married to Les, her longtime partner.
The couple had a destination wedding in Cabo San Lucas, Mexico, on April 16, 2021.
They often share glimpses of their relationship on social media, but maintain a relatively private family life.
Shayla Mitchell – Relationships
- Current Relationship
- Shayla Mitchell is married to Les, her longtime partner.
- The couple tied the knot in a romantic destination wedding in Cabo San Lucas, Mexico, on April 16, 2021.
- They had been dating for over four years before getting engaged and eventually married.
- Shayla often shares glimpses of their relationship on social media, showcasing their strong bond and mutual support.
- Past Relationships
- Shayla has kept her previous relationships private, and there is no confirmed public information about any ex-boyfriends or past engagements.
- She has not been previously engaged before Les, and she has no children.
- Privacy and Public Image
- Despite her public career, Shayla maintains a relatively private personal life, especially when it comes to dating and family.
- She prefers to focus her content on beauty, lifestyle, and empowerment rather than her romantic history.

Shayla Mitchell’s Physical Appearance
Attribute | Details |
---|---|
Height | 5 feet 4.8 inches (approx. 164.7 cm) |
Weight | 56 kg (approx. 123 lbs) |
Body Measurements | 34-24-39 inches |
Build | Slim and curvy |
Skin Tone | Medium to deep complexion |
Hair Color | Brown |
Eye Color | Black |
Face Shape | Oval |
Distinct Features | Big expressive eyes, long silky hair, flawless makeup application |
Style Signature | Bold glam looks, sharp contouring, dramatic lashes, and nude or bold lips |
Fitness Level | Fit and stable physique; founder of SZN10 Fitness |
Shayla Mitchell’s Viral Video
Shayla Mitchell’s Educational Background
- Early Curiosity and Passion Shayla Mitchell, born on September 14, 1987, in California, showed an early interest in beauty and self-expression. As a child, she was drawn to makeup and hairstyling, often experimenting in private. Her mother, however, initially discouraged her from wearing makeup, believing she was already beautiful without it. This early tension only fueled Shayla’s curiosity and passion for the beauty world.
- Self-Taught Beginnings Rather than attending a formal beauty school or pursuing a degree in cosmetology, Shayla took a self-taught approach. She learned through hands-on experimentation, online tutorials, and observing other artists. This practical, trial-and-error method helped her develop a unique style and deep understanding of makeup techniques.
- No Public Academic Records There is no confirmed public information about Shayla’s high school, college, or any formal academic qualifications. She has chosen to keep this part of her life private, focusing instead on her professional journey and creative growth.
- Career Over Credentials Shayla’s rise to fame didn’t depend on a diploma—it was built on consistency, creativity, and authenticity. She launched her YouTube channel in April 2012, initially aiming to become a celebrity makeup artist. Her tutorials quickly gained traction, and she became a trusted voice in the beauty community.
- A Modern Self-Made Success Today, Shayla Mitchell is a respected beauty influencer with millions of followers across platforms. Her story is a testament to how passion and self-education can lead to extraordinary success, even without a traditional academic path. She continues to inspire others to pursue their dreams, regardless of background or credentials.
🕰️ Shayla Mitchell – Daily Routine
🌅 Morning Routine
Wake-Up Time: Around 7:00–8:00 AM
Skincare First: Shayla starts her day with a thorough skincare routine, often featuring cleansers, serums, and SPF.
Healthy Start: She typically drinks water or a green smoothie to hydrate and energize.
Workout (Optional): On active days, she may do a light workout or resistance training, especially when promoting her fitness brand, SZN10 Fitness.
💄 Mid-Morning to Afternoon
Content Creation: Shayla spends a large portion of her day filming makeup tutorials, product reviews, or live sessions for @makeupshaylalive.
Meetings & Brand Work: She often has virtual meetings with beauty brands, collaborators, or her own team.
Lunch: A healthy, balanced meal—often a salad or lean protein with veggies. She’s known to enjoy clean eating with occasional indulgences.
📸 Late Afternoon
Editing & Social Media: Shayla reviews content, edits videos, and engages with her audience on Instagram, YouTube, and TikTok.
Product Testing: She frequently tests new beauty products or preps for upcoming collaborations.
Self-Care Breaks: She may take time for a bath, journaling, or simply relaxing with her dog or husband.
🌇 Evening Routine
Dinner: Usually a light, nutritious meal like baked salmon with vegetables.
Wind-Down: Shayla unwinds by watching TV, reading, or spending time with her husband, Les.
Nighttime Skincare: She ends her day with a detailed skincare regimen to maintain her glowing complexion.
🛌 Night Routine
Bedtime: Around 10:30–11:30 PM
Digital Detox: She often avoids screens before bed and focuses on winding down mentally.
Gratitude or Reflection: Shayla has spoken about the importance of mindset and may reflect on her day or set intentions for tomorrow.
🏆 Shayla Mitchell – Recognition & Achievements
Type | Details |
---|---|
Brand Collaborations | Partnered with major brands like Maybelline, ColourPop, and Dose of Colors |
Product Launches | Released her own ColourPop x Shayla collection, which sold out quickly |
Industry Recognition | Featured in beauty publications like Allure, Essence, and Refinery29 |
Social Media Milestones | Over 3.2 million Instagram followers and 750,000+ YouTube subscribers |
Entrepreneurship | Founded SZN10 Fitness and launched MakeupShaylaLive for tutorials |
Shayla Mitchell’s Path to Success
Shayla Mitchell’s journey to success began with humble roots and a relentless drive to turn her passion into a profession. Before becoming a beauty icon, she worked paycheck to paycheck as a freelance makeup artist, often struggling to make ends meet. With no formal training, she taught herself through trial and error, building her skills and confidence one client at a time. In 2012, she launched her YouTube channel, hoping to reach a wider audience. Her bold glam looks, authenticity, and ability to connect with viewers quickly set her apart in the crowded beauty space.
But her rise wasn’t without challenges. Shayla has spoken openly about navigating online criticism, signing contracts she didn’t fully understand early in her career, and learning to balance her public persona with her private life. Through it all, she remained focused, using setbacks as fuel for growth. Her brand collaborations with Maybelline and ColourPop, along with the launch of her fitness brand SZN10, are testaments to her evolution from self-taught artist to full-fledged entrepreneur. Shayla credits her success to resilience, self-awareness, and the courage to embrace life’s toughest moments.
Shayla Mitchell’s Hobbies and Interests
- 💄 Makeup Artistry Her first love and lifelong passion—Shayla enjoys experimenting with bold glam, contouring, and new beauty trends.
- 📸 Content Creation She loves filming tutorials, doing live sessions, and engaging with her audience through creative storytelling.
- 🧘♀️ Fitness & Wellness As the founder of SZN10 Fitness, Shayla is passionate about staying active, working out, and promoting a healthy lifestyle.
- 🛍️ Fashion & Styling Known for her chic and confident style, she enjoys curating outfits and exploring fashion trends.
- ✈️ Traveling Shayla frequently travels between Los Angeles and New York City, and she enjoys destination getaways—like her wedding in Cabo San Lucas.
- 🐾 Spending Time with Loved Ones She values quality time with her husband Les, close friends like Daphne Joy, and her extended influencer community.
- 📚 Personal Growth & Mindset Shayla often reflects on her journey and shares motivational insights, showing an interest in self-development and mental wellness.
Shayla Mitchell’s Personality
Shayla Mitchell, widely known as MakeupShayla, is confident, driven, and unapologetically bold. Her personality shines through her glamorous style, empowering presence, and no-nonsense approach to beauty and business. She’s known for being authentic and relatable, often sharing both her triumphs and challenges with her audience. Shayla’s charisma, combined with her perfectionist eye for detail, makes her a standout in the beauty world. Whether she’s hosting a live tutorial or launching a new brand, she brings a mix of professionalism, warmth, and fierce self-assurance that inspires millions.
💡 Interesting Facts About Shayla Mitchell
- Started as a Self-Taught Artist Shayla never attended formal beauty school—she learned makeup through trial, error, and online tutorials.
- YouTube Debut in 2012 She launched her channel in April 2012, originally aiming to become a celebrity makeup artist.
- Massive Social Media Following She has over 3.2 million followers on Instagram and 750,000+ subscribers on YouTube, making her one of the most influential beauty creators online.
- Flawless Signature Look Shayla is known for her perfectly blended makeup, often described as so smooth you “can’t see a single smudge”.
- Brand Collaborations She has worked with major beauty brands like Maybelline, ColourPop, and Dose of Colors, even launching her own product collections.
- Founder of SZN10 Fitness Beyond beauty, she launched SZN10, a fitness and wellness brand that reflects her commitment to health and lifestyle.
- Destination Wedding Shayla married her longtime partner Les in a stunning ceremony in Cabo San Lucas, Mexico, on April 16, 2021.
- Close Friends with Daphne Joy She shares a strong friendship with fellow influencer Daphne Joy, often appearing together on social media.
- Bi-Coastal Lifestyle Shayla splits her time between Los Angeles and New York City, reflecting her dynamic presence in the beauty and fashion world.
- Early Beauty Restrictions As a child, her mother didn’t allow her to wear makeup, believing she was already beautiful—this only deepened her passion for cosmetics later in life.
Shayla Mitchell – Net Worth & Income Sources
Category | Details |
---|---|
Estimated Net Worth | $2 million (as of 2025,) |
Primary Profession | Beauty influencer, makeup artist, entrepreneur |
Main Income Sources | |
1. Social Media Sponsorships | Paid brand deals on Instagram and YouTube with companies like Maybelline, ColourPop, and Dose of Colors |
2. YouTube Ad Revenue | Monetized beauty tutorials and product reviews with over 750,000 subscribers |
3. Product Collaborations | Co-branded makeup collections, including a successful line with ColourPop |
4. Entrepreneurship | Founder of SZN10 Fitness, a lifestyle and wellness brand |
5. Live Tutorials & Courses | Revenue from MakeupShaylaLive, where she hosts real-time beauty sessions |
Conclusion
Shayla Mitchell, known to millions as MakeupShayla, is more than just a beauty influencer—she’s a self-made entrepreneur, a voice for authenticity, and a symbol of resilience in the digital age. From her humble beginnings as a self-taught makeup artist to becoming a trusted face in global beauty campaigns, Shayla has built a brand rooted in confidence, creativity, and connection. Her collaborations with major brands, her fitness venture SZN10, and her empowering presence across platforms reflect a woman who turned passion into purpose.
Despite the spotlight, Shayla remains grounded, candidly sharing her struggles, lessons, and growth. Her story is a reminder that success doesn’t require a perfect path—just relentless drive, self-awareness, and the courage to evolve. Whether she’s blending a flawless contour or building a business empire, Shayla Mitchell continues to inspire millions to embrace their beauty, own their voice, and walk boldly in their truth.
Frequently Asked Questions (FAQs) About Shayla Mitchell
1. Who is Shayla Mitchell?
Shayla Mitchell, popularly known as MakeupShayla, is a beauty influencer, makeup artist, and entrepreneur known for her glamorous tutorials and collaborations with major beauty brands.
2. When was Shayla Mitchell born?
She was born on September 14, 1987, in California, United States.
3. What is Shayla Mitchell’s zodiac sign?
Her zodiac sign is Virgo.
4. What is Shayla Mitchell famous for?
She is best known for her makeup tutorials, beauty reviews, and brand collaborations on platforms like YouTube and Instagram.
5. How did Shayla Mitchell become famous?
She gained popularity after launching her YouTube channel in 2012, where her bold glam looks and relatable personality quickly attracted a large audience.
6. What is Shayla Mitchell’s Instagram handle?
Her Instagram handle is , where she has over 3.2 million followers.
7. Is Shayla Mitchell married?
Yes, she married her longtime partner Les in a destination wedding in Cabo San Lucas, Mexico, on April 16, 2021.
8. What is Shayla Mitchell’s net worth?
Her estimated net worth is around $2–5 million, earned through brand deals, social media, and her fitness and beauty ventures.
9. Does Shayla Mitchell have any children?
As of now, Shayla Mitchell has no children.
10. What is MakeupShaylaLive?
MakeupShaylaLive is her live tutorial platform, where she hosts real-time beauty sessions and connects directly with her audience.
11. What brands has Shayla collaborated with?
She has worked with top beauty brands like Maybelline, ColourPop, and Dose of Colors, launching her own product collections.
12. What is SZN10 Fitness?
SZN10 Fitness is Shayla’s fitness and lifestyle brand, reflecting her passion for health, wellness, and body confidence.
13. Where does Shayla Mitchell live?
She splits her time between Los Angeles and New York City, maintaining a bi-coastal lifestyle.
14. Is Shayla Mitchell friends with other influencers?
Yes, she shares a close friendship with fellow influencer Daphne Joy and is well-connected in the beauty and social media community.
15. Did Shayla attend beauty school?
No, Shayla is a self-taught makeup artist who learned through personal experimentation and online tutorials.
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