Introduction Ella woodward
Ella Woodward, also known as Ella Mills, is a British entrepreneur, author, and wellness advocate who rose to prominence through her plant-based lifestyle brand, Deliciously Ella. Born on May 31, 1991, in Rugby, Warwickshire, she comes from a notable family—her father is politician Shaun Woodward, and her mother, Camilla Sainsbury, is part of the Sainsbury supermarket dynasty. Ella studied History of Art at the University of St Andrews, but her life took a transformative turn when she was diagnosed with Postural Tachycardia Syndrome in 2011, a condition that left her bedridden and struggling with chronic symptoms.
In search of healing, Ella turned to a whole-food, plant-based diet, eliminating processed foods, gluten, dairy, and refined sugar. She began documenting her journey through a blog in 2012, which quickly gained traction for its honest storytelling and vibrant recipes. Her debut cookbook, Deliciously Ella, became the UK’s best-selling debut cookbook, and she followed it with several more titles, an app, and a podcast. Her approach to wellness emphasizes simplicity, joy, and nourishment, making healthy eating accessible and appealing to a broad audience.

Today, Ella is the co-founder of the Deliciously Ella brand alongside her husband, Matthew Mills, with whom she shares two daughters. Together, they’ve built a thriving business that includes over 30 food products sold across Europe and the U.S., a London-based restaurant, and a top-rated wellness app. Ella’s journey from chronic illness to wellness entrepreneur continues to inspire millions, proving that personal adversity can spark powerful change.
Who is Ella Woodward ?
Ella Woodward, also known as Ella Mills, is a British entrepreneur, author, and wellness advocate best known for founding the plant-based lifestyle brand Deliciously Ella. Born on May 31, 1991, in Rugby, Warwickshire, she comes from a prominent family—her father is former MP Shaun Woodward and her mother, Camilla Sainsbury, is part of the Sainsbury supermarket dynasty.
Ella’s journey into wellness began after she was diagnosed with Postural Tachycardia Syndrome, a chronic illness that left her bedridden in her early twenties. In search of healing, she adopted a whole-food, plant-based diet and started a blog in 2012 to document her recovery and recipes. That blog evolved into a wellness empire, including bestselling cookbooks, a top-rated app, a restaurant, and over 30 food products sold across Europe and the U.S..
Today, Ella lives in London with her husband and business partner, Matthew Mills, and their two daughters. Her story is one of resilience, creativity, and a deep commitment to making healthy living accessible and joyful.

Ella Woodward wiki
Ella Woodward Biography
Ella Woodward, professionally known as Ella Mills, is a British entrepreneur, author, and wellness advocate who rose to fame through her plant-based lifestyle brand, Deliciously Ella. Born on May 31, 1991, in Rugby, Warwickshire, she comes from a prominent family—her father, Shaun Woodward, is a former Member of Parliament, and her mother, Camilla Sainsbury, is part of the Sainsbury supermarket dynasty. Ella attended Rugby School and Hurtwood House before graduating from the University of St Andrews in 2013 with a degree in History of Art.
Her journey into wellness began in 2011 when she was diagnosed with Postural Tachycardia Syndrome (PoTS), a debilitating condition that left her bedridden. Conventional treatments failed to help, prompting Ella to explore dietary changes. She adopted a whole-food, plant-based diet and began documenting her recovery and recipes through a blog in 2012. The blog quickly gained popularity, leading to the release of her first cookbook, Deliciously Ella, in 2015, which became the fastest-selling debut cookbook in the UK.
Over the years, Ella expanded her brand to include a wellness app, a podcast, and a line of plant-based food products sold across Europe and the U.S. She also co-founded The MaE Deli in London with her husband and business partner, Matthew Mills, though some locations later closed due to financial challenges. Despite setbacks, Ella’s brand continued to thrive, and in 2023, Deliciously Ella was acquired by the Swiss food group Hero Group to expand its global reach. Today, Ella lives in London with Matthew and their two daughters, Skye and May, continuing to inspire millions with her message of joyful, accessible healthy living.

Ella Woodward Childhood and Background
Ella Woodward, born on May 31, 1991, in Rugby, Warwickshire, England, grew up in a family of high public profile. Her father, Shaun Woodward, was a politician who served as Secretary of State for Northern Ireland, and her mother, Camilla Sainsbury, is part of the Sainsbury supermarket dynasty. Despite the privilege surrounding her upbringing, Ella has described her childhood as emotionally complex and difficult to navigate, often feeling overshadowed and average compared to her siblings.
She was the second of four children, raised in a busy household where her father’s political career and family dynamics created a charged environment. Ella attended prestigious schools including Rugby School and Hurtwood House, receiving a first-class education. However, she struggled with low self-esteem and a sense of invisibility, often feeling like she lacked a clear identity or standout talent during her formative years.
Her family’s connection to the Sainsbury brand was something she initially felt uncomfortable with. Though proud of her heritage, Ella distanced herself from it early in her career, fearing that people would attribute her success to family privilege rather than personal effort. Interestingly, Sainsbury’s was the last supermarket to stock her products, reinforcing her desire to build her brand independently.
Ella’s turning point came during her university years at St Andrews, where she studied History of Art. In her second year, she was diagnosed with Postural Tachycardia Syndrome, a debilitating condition that left her bedridden and struggling with chronic fatigue and digestive issues. This health crisis forced her to move back home and reevaluate her lifestyle, sparking a deep desire for autonomy and wellness.
Her recovery journey led her to explore plant-based nutrition and holistic wellness, which she documented through a blog in 2012. What began as a personal outlet quickly gained traction, evolving into the Deliciously Ella brand. Her childhood experiences—marked by emotional complexity, privilege, and a longing for self-worth—ultimately shaped her resilience and entrepreneurial spirit, laying the foundation for her success in the wellness industry.
Ella Woodward’s Social Media Accounts
Platform | Handle / Name | Followers / Subscribers | Link |
@deliciouslyella | ~2.48 million followers | Instagram Profile | |
TikTok | @ella_woodward | ~3.4K followers, 1.3M likes | TikTok Account |
Twitter (X) | @DeliciouslyElla | ~160K followers | Twitter Profile |
Deliciously Ella | ~300K followers | Facebook Page | |
YouTube | Deliciously Ella | ~60K subscribers | YouTube Channel |
Website | deliciouslyella.com | — | Official Website |
Ella Woodward’s Family Background
Ella was born into a prominent British family on May 31, 1991, in Rugby, Warwickshire. Her father, Shaun Woodward, is a former Member of Parliament who served as Secretary of State for Northern Ireland. Her mother, Camilla Sainsbury, is the daughter of Tim Sainsbury, making Ella the granddaughter of Lord Sainsbury, part of the family behind the Sainsbury’s supermarket empire.
Despite her privileged upbringing, Ella has openly shared that her childhood was emotionally complex. She was the second of four siblings and often felt overshadowed by her older brother, whom she described as a child prodigy. The family lived in a multimillion-pound estate and owned properties in places like the Hamptons and Mustique, but Ella struggled with self-esteem and a sense of identity growing up.
Interestingly, she initially distanced herself from the Sainsbury legacy, fearing that her success would be attributed to family privilege rather than personal effort. In fact, Sainsbury’s was the last supermarket to stock her products, reinforcing her desire to build her brand independently.
Her family background gave her a sense of possibility, but Ella’s journey—from chronic illness to wellness entrepreneur—was shaped more by personal resilience than inherited status. Today, she embraces her heritage with curiosity and pride, especially when speaking with her grandfather about the family’s achievements
Ella Woodward’s Relationships
- Initial Connection Ella was introduced to Matthew Mills through her father, Shaun Woodward. Matthew had read an interview with Ella and reached out with a business idea related to healthy snack bars.
- Whirlwind Romance They met for coffee on the day Ella’s first cookbook launched. Within a week, they moved in together, and just two weeks later, they agreed they were going to get married.
- Engagement & Family Shift The couple got engaged in August 2015. Shortly after, Ella’s parents announced their divorce, and Matthew’s father came out as gay—marking a period of major personal transitions.
- Marriage Ella and Matthew married in April 2016 on the island of Mustique. Their wedding was intimate and marked the beginning of their personal and professional partnership.
- Business Partnership Together, they co-founded ventures like The MaE Deli and expanded the Deliciously Ella brand. Matthew became CEO of the company, helping scale its food products and digital platforms.
- Parenthood The couple has two daughters: Skye, born in July 2019, and May, born in October 2020. Ella has spoken openly about the challenges and joys of motherhood.
- Shared Challenges In 2018, Matthew’s mother, Tessa Jowell, passed away from brain cancer. Ella and Matthew navigated grief, anxiety, and early parenting while continuing to grow their business.
- Current Life Today, Ella and Matthew live in West London with their children. Their relationship is built on shared values, resilience, and a deep commitment to wellness and entrepreneurship.

Ella Woodward’s Physical Appearance
Feature | Details |
---|---|
Height | Approximately 5 feet 10 inches (178 cm), giving her a tall and elegant presence |
Build | Slim and athletic, often attributed to her active lifestyle and plant-based diet |
Hair Color | Light brown, typically worn in soft waves or a relaxed bun |
Eye Color | Hazel, with a warm and expressive gaze |
Skin Tone | Fair and radiant, often noted for its natural glow and clear complexion |
Style | Minimalist and wellness-inspired; favors neutral tones, relaxed fits, and sustainable fashion |
Public Image | Known for her fresh-faced beauty, understated elegance, and health-conscious aura |
Ella Woodward’s Daily Routine
🌅 Morning Routine
Wake-up Time: Around 6:00 AM; she’s a self-proclaimed morning person.
First Steps: Takes liquid probiotics immediately after waking.
Workout: Attends HIIT, yoga, or reformer Pilates classes at London studios like Core Collective and Heartcore.
Breakfast: Prefers porridge with banana and peanut butter, smoothies, or rye toast with avocado or hummus.
Skincare: Uses Goop exfoliating mask, face oil, and moisturizer; showers daily and always washes her hair.
Makeup: Minimal—foundation, concealer, mascara, highlighter, and RMS eyeshadow.
💻 Workday Habits
Phone Check: Reviews emails, Instagram, Twitter, and team WhatsApp groups first thing.
Commute: Walks through the park with her husband and dog, Austin, to work.
Office Life: Manages a team of 60+, oversees content creation, product development, and brand strategy.
Meals: Often eats on the go—hummus and crackers are her quick staples.
🌙 Evening Wind-Down
Dinner: Plant-based meals, often simple and nourishing.
Relaxation: Enjoys podcasts like Girlboss and binge-watching series (e.g., Homeland).
Bedtime: Typically by 10:00 PM, prioritizing sleep and recovery.
Ella Woodward’s Viral Video
Notable Awards & Honors
OFM Best Blog Award (2015) Awarded by Observer Food Monthly for her blog Deliciously Ella, recognizing its influence in healthy eating and food storytelling.
Entrepreneur of the Year Nominee (2017) Nominated by Ernst & Young for her leadership and innovation in building the Deliciously Ella brand.
Top 100 Vegan Cookbooks of All Time (2024) Her book Deliciously Ella: Quick & Easy was listed by VegNews among the most influential vegan cookbooks ever published.
World Social Media Awards Recognition Featured among top female food bloggers in the UK, with a verified social media presence and millions of followers across platforms.

Ella Woodward’s Educational Background
Level | Institution | Details |
---|---|---|
Secondary School | Rugby School | Prestigious independent boarding school in Warwickshire, England |
Sixth Form | Hurtwood House | Known for its focus on creative arts; Ella excelled in Art, History, French |
University | University of St Andrews | Graduated in 2013 with a History of Art degree |
Path to Success
Ella Woodward’s path to success began with a personal health crisis. While studying at the University of St Andrews, she was diagnosed with Postural Tachycardia Syndrome—a debilitating condition that left her bedridden and struggling with chronic fatigue, pain, and digestive issues. Conventional treatments failed, prompting her to radically change her diet and adopt a whole-food, plant-based lifestyle. In 2012, she started a blog to document her journey, which quickly resonated with readers seeking wellness and inspiration.
Her blog, Deliciously Ella, evolved into a wellness empire. By age 25, she had launched a bestselling app, published multiple cookbooks, and co-founded a London deli. Her authentic storytelling, vibrant recipes, and commitment to natural living helped her build a loyal global following. Today, Ella continues to expand her brand through food products, a podcast, and digital platforms—proving that resilience and purpose can turn adversity into impact.
Ella Woodward’s Hobbies and Interests
🌿 Wellness & Fitness
- Yoga & Pilates – Regular practice for both physical and mental well-being
- Spinning & Boxing – High-intensity workouts she enjoys for energy and strength
- Mindfulness & Meditation – Often shares guided sessions through her app
🍽️ Food & Nutrition
- Plant-Based Cooking – Passionate about creating nourishing, whole-food recipes
- Recipe Development – Loves experimenting with new ingredients and flavors
- Nutritional Education – Studied at the College of Naturopathic Medicine
🎨 Creative Expression
- Writing – Author of multiple cookbooks and wellness articles
- Photography & Styling – Curates visual content for her brand and social media
- Content Creation – Enjoys producing educational and inspiring digital media
🌍 Lifestyle & Leisure
- Travel – Inspired by global cuisines and wellness cultures
- Dining Out – Favors plant-based restaurants like Mildreds in Soho
- Reading & Podcasts – Enjoys wellness, entrepreneurship, and parenting topics.
Ella Woodward’s Personality
Ella Woodward’s personality blends warmth, ambition, and authenticity. She’s known for being deeply empathetic and purpose-driven, often channeling her own health struggles into a mission to help others live well. As an ENFP and Enneagram Type 1w9, she’s idealistic, energetic, and values integrity—traits that shine through in her writing, public speaking, and brand ethos. Ella’s approachable nature and genuine storytelling have built a loyal community, while her entrepreneurial spirit reflects a strong sense of responsibility and vision. Whether she’s developing recipes or leading her wellness brand, she radiates positivity, resilience, and a passion for meaningful impact.
Interesting facts About Ella Woodward (Ella Mills)
- 🎂 Born on May 31, 1991, making her a Gemini and part of the Millennials Generation
- 🌸 Her birth flower is Lily of the Valley, symbolizing purity and humility
- 💎 Her birthstone is Emerald, associated with love, rebirth, and vitality
- 🔢 Her life path number is 11, often linked to intuition and inspiration
- 🐐 Born in the Year of the Goat (Chinese zodiac), known for creativity and gentleness
- 📚 Her debut cookbook was reprinted six times before release due to overwhelming demand
- 🌐 Her blog Deliciously Ella received over 130 million hits by 2015
- 🥗 She began her wellness journey after being diagnosed with Postural Tachycardia Syndrome
- 🛍️ Despite her Sainsbury family ties, Sainsbury’s was the last supermarket to stock her products
- 🗣️ She gave a TEDx Talk sharing her story from chronic illness to wellness entrepreneurship
- 🧘♀️ She’s a morning person, often starting her day with probiotics and Pilates
- 📖 She’s authored multiple bestselling cookbooks, including Quick & Easy and With Friends
- 💼 Co-founded Deliciously Ella with her husband, Matthew Mills, who is also her CEO
- 👩👧👧 She’s a mother of two daughters, Skye and May, and lives in West London
- 🎧 Enjoys podcasts like Girlboss and shows like Homeland for relaxation
Ella Woodward’s Net worth and Income sources
As of 2025, Ella Woodward’s net worth is estimated to fall between $5–10 million USD, according to BusinessWomen. This valuation reflects her success as the founder of the Deliciously Ella brand, which includes bestselling cookbooks, a wellness app, a podcast, and a line of plant-based food products sold across Europe and the U.S. Her entrepreneurial journey—from launching a blog during a health crisis to building a global wellness empire—has positioned her as one of the most influential figures in the plant-based lifestyle space.
However, other sources like CelebsMoney offer a more conservative estimate, placing her net worth between $100,000 and $1 million USD. This discrepancy may stem from differences in valuation methods, public disclosures, or the timing of financial reporting. While exact figures remain speculative, it’s clear that Ella’s income is derived from multiple streams: cookbook royalties, product sales, app subscriptions, brand partnerships, and speaking engagements. Her financial growth mirrors the expanding reach of her brand and the rising popularity of wellness-focused living.
📈 Primary Income Sources
Source | Details |
---|---|
Cookbook Sales | Multiple bestselling titles, including Deliciously Ella and Quick & Easy |
Product Line | Over 30 plant-based food products sold in UK, Europe, and U.S. |
Mobile App | Subscription-based wellness app with recipes, yoga, and meditation |
Podcast | Monetized through sponsorships and brand collaborations |
Brand Partnerships | Endorsements and collaborations with wellness and lifestyle brands |
Speaking Engagements | TEDx talks, wellness panels, and corporate events |
Digital Content | Revenue from YouTube, Instagram, and other social media platforms |